GUITAR CENTER
SPEC CAMPAIGN FOR THE ROCKING GUITAR CENTER
Guitar Center is a famous music store that sells instruments and equipment, offers repair service and lessons. They have a wide variety of products and good customer service. An absolute go-to destination for musicians and fans.
CHALLENGE
Develop a campaign that reintroduces Guitar Center to the public, emphasizing the wide range of powerful instruments and equipment available in-store
MY ROLE
- Concept
- Copy
- Tagline
- Design
SOLUTION
Two campaigns for small and bigger budgets highlight the power of musical instruments while the other taps into the feeling of being a music star when playing
GUITAR CENTER SECOND CAMPAIGN
The following campaign focuses on the simple insight when playing, you almost feel like a rock star yourself.
